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#korean #skincare #kbeauty As you all know just like K-Drama and K-Pop, K-Beauty is trending worldwide. Korean Beauty is trending mostly in East Asia, South Asia and SouthEast Asia. In present time the Asian brands are overpowering western countries skincare brands some of the popular Asian brands are listed below: DAM DAM TOKYO Glow Recipe Ranavat Tatcha Peach & Lily 107 Allies of Skin Mentioned in blog posted by allure 25 Best Asian Skin Care Products & Brands 2022 for Clear, Dewy, and Healthy Skin | Allure Smart consumers are now spending more on skincare than makeup products for inner and clear glow. Korean skincare brands are more concern and dedicated towards the concept of healthy and natural glow. Sheet masks, eye masks, double cleansing takes over the international market with steep growth that is originally from the Korean Skincare. HEALTHY GLOW Most of the popular and accepted trend of 2022 is healthy glow. Customers are now more focused on clear and healthy glow and getting attracted towards Korean beauty skincare tips and products. People are chasing healthy glow rather than applying heavy makeup. Tips to get healthy glow: Wash your face regularly. Do not touch your face with dirty hands. Always remove makeup before sleeping. Double cleanse your face. Exfoliate your face twice a week. Use a cotton damp cloth. Stay hydrated Use toner for skin pH balance. Products you can use according to skin type: Oily Skin Seoul Ceuticals Glow Day Serum - Seoul Ceuticals Korean Skin Care Vitamin C Serum - K Beauty Products – SeoulCeuticals COSRX Water Based Cleanser - COSRX Low pH Good Morning Gel Cleanser: Buy COSRX Low pH Good Morning Gel Cleanser Online at Best Price in India | Nykaa SKIN FOOD Black Sugar Exfoliating Mask - Amazon.com : SKINFOOD Black Sugar Mask Wash Off 3.52 fl. oz : Beauty & Personal Care KLAIRS Supple Facial Toner - Klairs Supple Preparation Facial Toner: Buy Klairs Supple Preparation Facial Toner Online at Best Price in India | Nykaa Dry Skin Etude House Moistfull Collagen Cream - Etude House Moistfull Collagen Cream 75ml - Beauty Barn COSRX ADVANCED Snail 92 All in One Cream - Cosrx Advanced Snail 92 All In One Cream (100ml) : Amazon.in: Beauty Laneige Water Bank Blue Hyaluronic Cream Moisturizer - Water Bank Blue Hyaluronic Cream Moisturizer | Laneige – LANEIGE One Thing Centella Soothing Cream - Foxy.in : Buy One Thing Centella Soothing Cream (100ml) online in India on Foxy. Free shipping, watch expert reviews. Combination Skin Jeju Volcanic Face Essence - Jeju Volcanic Face Essence | 100ml | Korean Skincare – Prolixr COSRX Ultimate Nourishing Rice Overnight Spa Mask - Foxy.in : Buy COSRX Ultimate Nourishing Rice Overnight Spa Mask (60ml) online in India on Foxy. Free shipping, watch expert reviews. The Face Shop Rice Water Bright Facial Foaming Cleanser - Amazon.com: THEFACESHOP Rice Water Bright Foam Cleanser 150ml : Beauty & Personal Care COSRX Oil-Free Moisturizing Lotion - Amazon.com: COSRX Daily Acne Facial Moisturizer with Birch Sap, 3.38 fl.oz / 100ml, Hydrating moisturizer for all skin types, Korean skincare, Paraben free : Beauty & Personal Care FERMENTED INGREDIENTS There is quest for fermented ingredients in skincare. One of the most popular and beneficial way of formulating skincare is invented by Korean Industry. Fermented ingredient is a tradition of Korean Cosmetics that is now trending and starting a revolution for natural and dewy beauty. Use of fermented ingredients is from 400 years back - Joseon Dynasty. In process of fermentation the larger molecules break into smaller one and that can be easily absorber from skin barrier. Benefits of fermented ingredients: Balance microbiome - by increasing no. of good bacteria of skin. Creates new smaller ingredients like peptides and ceramides. Increase concentration of bioactive compounds Reduces skin irritation Rich with antioxidants and anti-inflammatory agents. Some Products based on fermentation: Benton Fermentation Eye Cream Missha Time Revolution First Treatment Essence COSRX’s Galactomyces 95 Tone Balancing Essence Eunioa Biome Ceramide Complex Active Serum SKII Facial Treatment Essence MULTI-USE PRODUCTS As I discussed in my last blog about skinimalism, this trend is now growing by simplifying multi step skincare regime. Still, some of the people are their multi step regime but many of the population is diverting their attention towards multi-use products. These products can not only pamper your skin but also give you a dewy look. One of the most famous products is Multi Balms - these are designed on the concept of untact , we can apply it without using germy fingers. These can give hydration ang glow to the skin. Kahi Wrinkle Bounce Multi Balm - Amazon.com: KAHI Wrinkle Bounce Multi Balm:Instant wrinkle care, Facial Serum Stick, Extraordinary Facial Serum Stick, Extraordinary Facial Multi Balm (9g 0.32 oz) : Everything Else EFFICACIOUS SKINCARE Efficacious skincare can be defined as skincare that is more efficacy based and potent. We can say that Korean skincare more efficacy based that includes ingredients like Vitamin C, AHA, BHA and Vitamin A etc. As the Covid-19 wave hit all over the world people are now trying to take care of their skin at home by applying mask frequently i.e., an example of efficacious product yet multipurpose. People are now looking forward for the products that can help in fighting aging signs, lesser breakouts, skin smoothing etc. Some of the Serum listed below - Liz K Super First C Serum Pure Vitamin 13% Urang Vitamin Oil Serum Isntree C-Niacin Toning Ampoule It's Skin Power 10 Formula VC Effector Isntree C-Niacin Toning Ampoule (1.69 fl.oz) I K Beauty World CONCLUSIONS Korean Skincare is now trending on all over the world, and we can see why, because of their unique and innovative ideas. Some of the concept like efficacious skincare, healthy glow, multiuse products are now taking over the skincare market. It is good for us and environment, because of multiuse products there will be less wide range of products, less packaging and less waste. We will meet again in next blog with more interesting trends and information. Thank you for reading it to the end.

#skincare #beauty #trending #Skinimalism Wellness and beauty are hot topic in 2022. Individuals are focusing more and more on both wellness and beauty. People are getting more aware how to keep themselves healthy and presentable. As the time changes the definition of beauty is changed, now people are more comfortable with their own skin tone and saying a big no-no to heavy makeup. This is a new definition of self-acceptance that leads to new concept in beauty industry such as "skinimalism" defined as 'less is more' and it helps in saving money and time. Vegan Skincare, customized skincare is also a big boom in the beauty industry. Some of most hot trends for skincare are listed below: 1. Customized Skin Care Most hot and new trend that is being observed in past few years is personalized skin and hair care products. Some of the brands like Vedix, SkinKraft, Clinique, Bare Anatomy, Forest Essentials etc. Vedix is an ayurvedic brand that offers features like know your skin and after assessment based on doshas recommends skincare regimen. Anyone can order their custom-made skin care kit. They ask few questions about your lifestyle and nature of your skin and after full assessment it redirects to the best suiting products and ingredients for the individual. Vedix got Cosmopolitan Beauty Award 2019, Economic Times Best Customized Ayurvedic Award 2020, and Entrepreneur Award: Best Ayurvedic Startup of the Year 2020. Amalaki - Potent antioxidant properties and to provides protection oxidative stress & UVB rays. Sariva - Protect the skin from redness caused by acne. Daruharidra - Removes clogs and inflammation keeping acne in control. Vedix Customised Ayurvedic Skin Care Regimen Forest Essentials is one of the most luxury Indian brands that offers product customization, but it only offers custom-made facial cream. They are ahead of their time and launched this feature 10 years ago, but recently it is in trend. Now people are more and more fascinated towards personalized products. Their vision behind this is that every single skin is unique and different. They provide questionnaire and one to one consultation with their ayurveda experts. This brand is truly dependent on ayurvedic system starting from ingredient extraction to final product manufacturing. 24K Gold Bhasma - Improves the elasticity and firmness of the skin. Saffron - Reduce pigmentation and lighten the skin. Sanjeevani - "Magical herb" - rejuvenating herb. Personalized Skin Care: Customise Your Own Face Cream | Forest Essentials (forestessentialsindia.com) Skinkraft is another brand that is truly based on customized skin care. They have also a feature to know your skin, based on that it recommends best products for individual. This brand is free of phthalates, parabens, SLS, formaldehyde, animal testing. They ask question about your skin concerns, recurrence of acne, other aging signs, pregnancy or breast-feeding status etc. Comfrey plant leaves - Promotes rejuvenation. Wheat Germ - Strong antioxidant and rich source of Folic acid, Vitamin B6. Willow Bark - Provides radiant skin. Know Your Skin With SkinID™ Questionnaire – SkinKraft 2. Vegan Skincare Modern consumers are now concerned about animals and more fascinated towards vegan products, cruelty free and ingredients derived from plants. Still there are few brands that are 100% vegan, unknowingly we have been using animal by-products like squalene, collagen, cochineal etc. Odacite is one of the 100% vegan personal care brand that's center of attention is cruelty free products and fusion of clinical actives and raw natural ingredients. They are specialized in inventing formulation with highly potent ingredients that provides spa like effects. Some of the unique key ingredients used are: Blue green algae - Good for even skin tone, reduce inflammation. CoQ10 - Fights early aging, boost collagen. Wild carrot seed oil - Provides even skin tone and clear glow. Odacité Skincare | Biocompatible Performance™ (odacite.com) Biossance is a brand that is vegan, cruelty free and supports sustainability, started in year 2016. They extracted squalene from sugar cane and saved ocean ecosystem, because in prior days squalene was derived from shark liver. They banned 2000+ ingredients which can be toxic for you and environment. Certified from EWG, PETA and Leaping Bunny. Squalene is proved as potential ingredient that can fight aging process by reducing skin damage, free radicals, and boost collagen production. Biossance Official Website - Award Winning Clean Skincare Plum Goodness is one and only Indian beauty brand that is 100% vegan and cruelty free. Their center of attention can be described in three words - Clean, Real, Good. These three words defines their policy of cruelty free cosmetics, no beauty standards and good for you and planet. Recently, they have also introduced a range that is only for men i.e., PHY. PHY Home (plumgoodness.com) Plum provides whole range of ingredients such as green tea, Aloe vera, Chamomile & white tea, Vitamin E, Vitamin C & Mandarin, Retinol & Bakuchiol, Bulgarian rose. 100% Vegan Paraben-Free and Natural Skincare Products Online | Plum Goodness Minimalistic Skincare Nowadays, people are fascinated towards new concept that is skin minimalism which can be defined as the simple and basic skincare, or we can say less-is-more. In this concept we can get equally or better skin than extensive skincare. This minimalism supports sustainability by demand of less products, less packaging that leads to waste minimization. Vision of skinimalism is embracing your true self without any filter. Minimalist is a brand that started the revolution of transparency, founded in year 2020. Vision of this brand is that clearing misconception of consumers- everything that is 100% natural is safe and chemical is unsafe. There is statement given by Minimalist " Everything is a chemical – water is a chemical – therefore, chemical-free products don’t exist." "HIDE NOTHING" Minimalist - Honest, Authentic & Affordable Beauty Products (beminimalist.co) Glossier is an epic brand for the consumers who are fascinated with no makeup-makeup look. It is ranked as first in minimalist beauty brands. It supports skin dewy and glowy look without any need of makeup. It also promotes self-acceptance without any filter. Unique key Ingredients good for skin: Mushroom super hydrator - A plant extract provides deep moisture. Pro-retinol - Fights aging signs. Licorice root - Visibly brighten skin and even out skin tone. Skincare Products, Essential Skincare | Glossier Glow Recipe is a South Korean brand that promotes minimalism. Their vision promotes three words - inclusivity, individuality, sustainability. Their formulations include fruit-based ingredients and supports transparency by providing full ingredient list. Certified for clause such as vegan, cruelty free, and leaping bunny. They oppose beauty standards by not claiming for perfect spotless, flawless skin because that perfect skin does not exist. They truly believe that every skin is perfect in their own way. It has feature of making your own customized skincare routine. Ceramides - Locks moisture in skin and prevent dryness. Peptides - Promotes collagen and elastin. Niacinamide - Keeps hydrated. Glow Recipe | Naturally Glowing Skin Starts Here Conclusion This blog contains information about the trends going on in skincare. Why majority of people are getting attracted towards these concepts like skinimalism, vegan skincare and so on. How these brands are adding value in our day-to-day life and environment. Be a smart consumer always do research before going with any trend and try to explore about it more how is it adding more value to your life. Thank Your reading it till the end. We will meet in next blog and learn more about skincare.